Amazon ordered to stop luring customers based on misspelled searches for Birkenstock

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  1. Amazon ordered to stop luring customers based on misspelled searches for Birkenstock  The Verge
  2. German Court Orders Amazon to Stop Advertising ‘Birkenstok’ Sandals  Gizmodo
  3. Amazon Ordered to Stop Selling Birkenstock Sandals to Bad Typists and Poor Spellers  Inc.com
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A court in Germany has told Amazon.com that it can no longer use search terms to lure in customers who misspell "Birkenstock," according to Reuters. The German sandal maker filed an injunction, complaining that the online retailer had been using variations on its brand name, such as "Brikenstock", . A German court has ordered Amazon not to lure internet shoppers to its online marketplace when they mistakenly search for "Brikenstock", Earlier this month, Birkenstock said that it would end the sale of its products over Amazon in Europe after Amazon "failed to proactively prevent" the sale of counterfeit . A German court has barred Amazon from drawing in online shoppers who misspell iconic German sandal maker Birkenstock in their Google searches, Reuters reports. Amazon reportedly won business for Germany has ordered Amazon to stop taking advantage of people who can t spell "Birkenstock" . Amazon ordered to stop luring customers based on misspelled searches for Birkenstock birkenstock search query court order shopping?utm_campaign= theverge utm_content=chorus utm_medium=social .=twitter .







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